Celebrating Making a Difference “Every Day”

ALFA is celebrating their 20th Anniversary this year. As a way of showing their thanks, they made a music video. And a BMA member was 1/12 picked for the video.

By Rick Banas of BMA Management, Ltd.

The idea came from a brain storming session about ways that the Assisted Living Federation of America could celebrate its 20th Anniversary and their continuous focus on-

Choice • Independence • Dignity • Quality of Life

The idea involved a nationwide talent search, writing an original song, and flying individuals who work in assisted living from all over the country to Washington, D.C., for a recording session.

Susan Vasquez, the Director of Marketing for our Heritage Woods of DeKalb affordable assisted living community in DeKalb, Illinois, was honored to be one of the 12 who were selected to participate.

“It was enjoyable to put your mouth where your money comes from and sing a very meaningful song,” says Susan, who sang in her high school choir.

For the talent search, Susan says, she submitted a recording of “The Rose,” which is the “song I sang to my husband when we got married.” Her stepson, who is in a band, “came over and recorded it for me.”

The original song entitled “Every Day” premiered earlier this week, kicking off the Assisted Living Federation of America’s 2010 National Conference (alfa.org).

We invite you to click here to listen.

Please take a moment to watch and listen to the video below.


All affordable assisted living communities managed by BMA Management, Ltd. are certified and surveyed by the Illinois Department of Healthcare and Family Services. All assisted living communities are licensed and surveyed by the Illinois Department of Public Health.

“BMA Management, Ltd. is the leading provider of assisted living in Illinois
and one of the 20 largest providers of assisted living in the United States.”

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Gardant Management Solutions has 20+ years of industry-acclaimed operational history in developing, managing and consulting for senior living, assisted living and memory care communities.