July 10

Social Media Spreads

By Rick Banas of BMA Management, Ltd.

The Chicago Tribune ran an article today that talks about cities in Illinois that are using Twitter as a reverse 911 system for the city to send information to residents. Cities are using the platform to communicate road closings or construction, missing persons, gypsy moth spraying, and other information to residents who sign up for the Tweets.

BMA Facebook Fan Page

Social media platforms, like Facebook, are spreading into every aspect of marketing and communications – and businesses are using these resources to reach current and prospective employees and consumers.

It got me thinking: Why can’t assisted living communities use Twitter or other social media such as LinkedIn for the same purposes? We could use Twitter to contact family members about events happening at the community or to communicate other important information.  Wouldn’t it be nice to communicate with 100 or more families about the ice cream social this weekend or the party we’re having to celebrate the community’s anniversary? In case of emergency, it could be used to assist with evacuation or to let family know that residents are safe after a storm.
At our company, we’ve started a program for communities so residents can use Facebook to keep in touch with family members that live far away. This allows both the resident and the family to share photos and conversations, and helps alleviate feelings of isolation.

I would love to know how social media is being used in your communities to help solidify relationships with residents, staff, and families. Please post comments here and help get the conversation started.


All affordable assisted living communities managed by BMA Management, Ltd. are certified and surveyed by the Illinois Department of Healthcare and Family Services. All assisted living communities are licensed and surveyed by the Illinois Department of Public Health.

“BMA Management, Ltd. is the leading provider of assisted living in Illinois
and one of the 20 largest providers of assisted living in the United States.”

What are your thoughts? Leave a comment and let us know.

Like BMA Management on Facebook - Logo

10 Comments

  • Ted Espiritu says:

    Stumbled into this site by chance but I’m sure glad I clicked on that link. You definitely answered all the questions I’ve been dying to answer for some time now. Will definitely come back for more of this. Thank you so much

  • Backlinks says:

    hey all, Keep up the good work. very informative, and love all the information provided. I love everything i have read so far 🙂

  • I like it. I’ve always enjoyed reading your posts. Bookmarked.

  • Hi, good day. Wonderful post. You have gained a new subscriber. Pleasee continue this great work and I look forward to more of your great blog posts.

  • Great wordpress blog here.. It’s hard to find quality writing like yours these days. I really appreciate people like you! take care and see you soon

  • Orchard bank says:

    Appreciate it for write about especially very good informations. Your web is wonderful, I am impressed by the important information that you simply have on this blog. It exhibits how effectively you have an understanding of this topic. Bookmarked this page, will come back for alot more. You, my good friend, I found just the details I currently looked everywhere and just couldn’t obtain. What a perfect web page. Like this web-site your webpage is one of my new favorites.I such as this information proven and it has given me some kind of encouragement to possess success for some purpose, so keep up the great work!

  • ezcardinfo says:

    Hi, This particular internet webpage is genuinely fascinating and satisfaction to read. I’m an enormous fan from the topics mentioned. I also benefit from studying the critiques, but discover that alot of people ought to remain on article to try and add value in direction of the original weblog distribute. I would also motivate each and every individual to book mark this page to get a favorite help to assist situated the phrase.

  • this is what i love about the internet sometimes you come across really nice articles like this one. p.s fantastic website youv’e done a wonderful job in creating a informative website on subject’s such as these ! i currently work for this web organization http://www.baby.0ref.com parental advise association of america. Your website has some really well written articles in my field of work. i have passed this article onto some close colleagues who should find this well worth a read.

  • cfnm says:

    It is nice to be able to get away from the real world through your articles. The originality and the detail are so brilliant. Expecting for more of your adventures.

  • Edda Waltz says:

    Hello! Someone in my Facebook group shared this website with us so I came to take a look. I’m definitely loving the information. I’m bookmarking and will be tweeting this to my followers! Great blog and wonderful design and style.

Leave a Reply

Your email address will not be published. Required fields are marked *

two × three =